Product Creation Versus Affiliate Marketing

One of the mistakes that many new marketers make is to think that product creation (creating their own product and selling it online) is too hard. So they opt for affiliate marketing. It's easier and it works.

So when I ran across a particular discussion at the Warrior internet marketing forum recently, it definitely caught my eye.

The topic under discussion was which is better - affiliate marketing or product creation?

Both sides were ably represented. But for me, the most potent contribution was made by a highly successful marketer. Let's call him The Man. He uses his own name at the forum and his name is well known. If I mentioned him, you'd probably know him unless you are somewhat new to the internet marketing scene.

The Man shared the fact that last month, his affiliate program paid out a FIVE FIGURE SUM in commissions to his affiliates. That means his affiliates had sold enough of his products to generate at least $10,000 in commissions (perhaps a great deal more). With a commission rate of 50%, that means his sales figures were at very least $20,000 last month.

So The Man is no minnow.

I say all that to say this: The Man has credibility. What he writes is noteworthy.
And here are his shocking statements, presented in my words:

* Product owners do NOT want any new competition, so they encourage you to promote THEIR stuff rather than create your own.

* Product owners would prefer you focus on affiliate marketing because you will promote THEIR products.

* The Man also made the point that his highest earning affiliates ALL have their own products or services or they are experts.
Think about that.

What I read at the Warrior forum that day, from a widely recognized authority, comes down to one conclusion. No matter how new you are to online marketing and home business, you should definitely plan to create your own products. If you'd like more information on how to do that, you're welcome to join my mailing list.

Does affiliate marketing have any place? Sure it does. While you're building your product range, supplement your income with affiliate recommendations. Like the big guys do.

Finally, a suggestion...

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Article by Gary Harvey. Gary is an Internet Marketing enthusiast who has been earning a full time online income since 2003. Visit his website at http://HomeBusinessWinners.com and get a FREE copy of "HOME BUSINESS PROFITS START HERE".

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